BRITA

Managed BRITA UK’s community management, social strategy, and creative output. Delivering over 1,000 assets (30+ per month) across Instagram, Facebook, TikTok, and LinkedIn.

Executed community management activities aligned with BRITA’s strategy to take down Big Water, including playfully trolling Evian for their Wimbledon sponsorship which directly contributed to securing a sponsorship with the LTA and the Queen’s Tennis Tournament. Supported new product launches, influencer collaborations, a partnership with Whale and Dolphin Conservation, implementation of their global brand strategy across social media and more. Also launched BRITA UK’s TikTok channel and TikTok Shop, growing it to 7k+ followers and achieving viral success five times, resulting in over 5 million organic impressions and lots of sales.

Weirdest Content of the Year at Cookywook Social Media Awards
Campaign Magazine
Digiday